Adding video to your site can enhance the experience your clients have when they visit your site and engage your visitors with something memorable. Video can create a lasting impression for your company with the ability to boost your site's profile in Google, Yahoo, and Bing search results, not to mention social networking sites like Facebook and Twitter.
How? It's really quite simple. If people like your video, they'll send their friends or colleagues a link. If it's really popular, you may easily find hundreds if not thousands of people coming to your site to see what all the fuss is about.
Video has really taken off over the last decade or so. Instead of being something that is nice to have, it’s become mandatory to catch the eyes of those who prefer watching to reading. Having video on your site can make a huge difference in terms of who is aware of you and the things you do.
It might seem like video is something you can’t afford, but there are inexpensive options today. There’s no need to spend money you don’t have to create a great experience for the people who visit your website or social media profiles. POP has options that will give you excellent video without breaking the bank.
Low Budget Video Options By POP
At POP, we realized the promise of video and expanded our capabilities to provide video production services at an accessible and affordable rate; as low as $1,500 to get you started. We’re here to give you a leg-up on the competition and you don’t have to dive deep into your budget to offer stunning video.
For whatever budget you have we will give you the same professional direction and expertise. The craft of professional video is not simple or straightforward. Many find that it helps to have a sympathetic outsider who can help communicate your products and services in a compelling way.
After all, from the inside, you know everything about your brand and offerings. This can make it a challenge to show things off to an audience who is new to who you are and what you do. As outsiders, we can look at things from a different perspective to ensure that the things that make you special are communicated in the right manner.
Video Features Available
So what can you expect when you use POP for your video needs? A lot. Your basic video will include all of the following, as provided by the budget:
- Scripting, shot list, and storyboards
- Casting actors and voiceover, rehearsing, media training for interview subjects, and location scouting
- Cameras, sound, lighting equipment, crew, and directing
- Final Cut Pro editing and soundtrack sweetening
- Final output for embedding into your site or DVD
Those are the basic things that go into the production of a video. The only difference is that when you have an ample budget, you have the luxury of shooting with HD cameras, greater set design, out-of-this-world special effects, and whatever else suits the project.
We pride ourselves on offering a solution for every business, no matter your budget. You can trust us to put in the hard work to ensure your videos look great and bring in new eyes. Then you can use these videos in whatever way you like. Embed them on your website, add them to social media, or include them in other marketing material. The sky is the limit.
Not all of those features are always necessary to produce a well-made video. What matters most is the script, and we can easily script something that is within your budget range and will market your company without adding all the unnecessary glam.
If you'd like to learn more about our thoughts regarding video marketing techniques, please click here. We’d be happy to get you off to a great start by creating perfect videos for your brand.