Disgaea Print Ad
About the Overall Project
Atlus sometimes departs from the usual formula of videogame advertising with occasional forays into lowbrow humor. This one was for a game called ???Disgaea??? that continues to sell more than two years after its debut. The game takes place in an underworld populated with silly, mildly threatening demons. The ad pokes fun at the way the game title sounds like an underworld laxative. In addition to this ad, we also negotiated a licensing agreement for a song by the neo-punk band Tsunami Bomb.